OU. Trend Edit
6 September 2021
Crème de la Crème
This new kind of suit supports our need of staying comfortable at home, but with it's elevated style touches like a padded shoulder, a perfectly tapered leg and cute pockets it is the new everyone's go-to suit set. Blanco shades with endless styling possibilities - whether you want to add jewellery and a pointed toe boot or an oversized coat to go casual - chic.
Breton de Paris
Never underestimate the instant classiness of a white and blue striped shirt. Yet take to the next trendy level with the asymmetrical placement of the lined parts. Suitable for smart or casual purposes. With denim skinnies in grey or blue for relaxed missions, with just undies for sexy homework or team up with faux leather pants or skirt for smart impact. A true wardrobe staple pour tous les jours.
Mon Chouchou! Let's celebrate this Parisian chapter with macarons and homemade cookies. To serve our sweet story 'OU. Patisserie: in a suitable context we had this old (never used!). Golden lined crockery hand-decorated by Maartje Bodt. A great excuse to bake some cookies and present them in style. Gift tip!
Found by Clemens will add a golden glow to any hour of the day. Her (Annelij Clemens) curated jewl styles are to wear forever. Stack, add and mix and match these pre-loved high quality jewels to have and hold or note down on wish list. Want to touch, feel and try on? Pop over to our beautiful boutique in Haarlem. You can even app/call for a personal jewel session. Oooooh, now we are getting jealous...
Knit to Know
So we've been in the know with our knitwear since quite a few years. We kitty know what we want: soft feel, loose fit, luxe look, long sleeves, hairy wool without being annoyingly hairy, in natural shades so we can combine with our toujours pieces. So we introduce the Marzipan jumper in two perfect natural shades: Frost and Pine. Thank us later.
Braids & Rattan
This is the trend we see in all areas of style: arts, interior and fashion. Spotted on Pinterest and Insta, seen in Vogue and Harper's B. We took this authentic arts and crafted style towards the shous department. Adding structures and textures with it's breeziness to our classic proven best sellers creates solid shoes to carry the new looks and lift them to the next level without losing comfort at any time.
We want you to know what we think is the very best, most healthy skincare. Cold pressed, made of 100% natural ingredients and so healing. Why add perfume when this natural 'slow care' smells so good? Create that instant glow and feel fresh with the Detox kit by Abloom. A luxury mini set with cleanser, toner, miracle oil. (your next addiction, we promise) and two masks.
Un jour à Paris
Join Val & Rose for their AW21 campaign shoot in Paris, the perfect backdrop since the new collection was inspired by that Parisian je ne sais quoi vibe. All frenched up - from matin café's till vin o clock, wearing the new looks in their most loved (hot) spots while shooting with photographer @nineijff. Discover OU.'s versatile new wardrobe for the modern woman on the GO. And remember. Paris est toujours une Bonne idée!
With neutrals, denim and natural tones setting that essential stylish base, you do need to pop a color to grab a tiny bit of attention. This season it's all about pistache, lilac or blush pink. We chose for he fresh pistache to elevate your look to the next level. Add one piece pistache and change your look completely.
A hot foamy bath, a cup of calming tea, a glass of Chardonnay, a yin yoga session, organizing a drawer or laying and scrolling on the couch. Relaxing comes in many forms and options chill moments and de-stress, log out, smile, enjoy and feel good. With the help of our stylish Lelo toys that should be no problemo, as these tools are easy, fast an way to good.